The Growth Series
new-gs-logo_250x250
large-row-color-pattern-background-3480x780

The Growth Series Blog

Keep up with the latest news from around Accord

How to use advanced AI prompts to uplevel your work

How to use advanced AI prompts to uplevel your work

Added 05/02/26 - 4 min read

How to generate leads through email marketing

How to generate leads through email marketing

Added 02/02/26 - 4 min read

How to build an engaging LinkedIn post

How to build an engaging LinkedIn post

Added 19/01/26 - 4 min read

2026 Mortgage Outlook: Regulation, Relationships and Real Opportunity

2026 Mortgage Outlook: Regulation, Relationships and Real Opportunity

Added 08/01/26 - 3 min read

The UK Mortgage Market: A Year of Progress, Pause and Potential

The UK Mortgage Market: A Year of Progress, Pause and Potential

Added 18/12/25 - 3 min read

Economics 101: A Calm Signal in a Noisy Market

Economics 101: A Calm Signal in a Noisy Market

Added 11/12/25 - 3 min read

GS Live with Heather Murray: AI for non-techies

GS Live with Heather Murray: AI for non-techies

Added 10/12/25 - 2 min read

5 things brokers need to know about the new renters’ reform law

5 things brokers need to know about the new renters’ reform law

Added 09/12/25 - 4 min read

AI etiquette and compliance for brokers

AI etiquette and compliance for brokers

Added 17/11/25 - 3 min read

Human-enabled AI – how relational intelligence is transforming mortgage broking

Human-enabled AI – how relational intelligence is transforming mortgage broking

Added 06/11/25 - 4 min read

The Google Business Profile guide for brokers

The Google Business Profile guide for brokers

Added 03/11/25 - 6 min read

AI Agents for Brokers

AI Agents for Brokers

Added 23/10/25 - 2 min read

Lender LTI rule changes and how to talk to clients about it

Lender LTI rule changes and how to talk to clients about it

Added 20/10/25 - 3 min read

The Brokers’ Guide to All Things Marketing

The Brokers’ Guide to All Things Marketing

Added 09/10/25 - 1 min read

How AI can help brokers stay on top of their mailbox

How AI can help brokers stay on top of their mailbox

Added 06/10/25 - 3 min read

How to build an engaging Facebook and Instagram post

How to build an engaging Facebook and Instagram post

Added 02/10/25 - 5 min read

A broker’s guide to running a buyer readiness workshop

A broker’s guide to running a buyer readiness workshop

Added 25/09/25 - 4 min read

Decoding Credit Reports

Decoding Credit Reports

Added 18/09/25 - 4 min read

Busting FTB myths: a guide for brokers

Busting FTB myths: a guide for brokers

Added 15/09/25 - 2 min read

5 easy desk yoga moves for busy brokers

5 easy desk yoga moves for busy brokers

Added 04/09/25 - 1 min read

Search Engine Optimisation (SEO) Checklist

Search Engine Optimisation (SEO) Checklist

Added 01/09/25 - 8 min read

Google Analytics 4: Mastering the Basics for 2025

Google Analytics 4: Mastering the Basics for 2025

Added 14/08/25 - 6 min read

Mentoring in mortgages: Supporting growth at every stage

Mentoring in mortgages: Supporting growth at every stage

Added 06/08/25 - 2 min read

GS Conference with Nick Elston & Chris Targett

GS Conference with Nick Elston & Chris Targett

Added 24/07/25 - 2 min read

Economics 101: What 2025 has taught us so far

Economics 101: What 2025 has taught us so far

Added 17/07/25 - 3 min read

Winning Gen Z clients as a mortgage broker

Winning Gen Z clients as a mortgage broker

Added 14/07/25 - 4 min read

Empowering Mortgage Brokers: A Guide to Business Growth Enablement

Empowering Mortgage Brokers: A Guide to Business Growth Enablement

Added 03/07/25 - 1 min read

Getting Ahead in the New Build Market

Getting Ahead in the New Build Market

Added 24/06/25 - 1 min read

5 quick marketing wins for busy mortgage brokers

5 quick marketing wins for busy mortgage brokers

Added 12/06/25 - 4 min read

Understanding the new BTL tax changes

Understanding the new BTL tax changes

Added 09/06/25 - 1 min read

How brokers can use social media to attract Gen Z talent

How brokers can use social media to attract Gen Z talent

Added 02/06/25 - 5 min read

Growth Series Live: UK Economy - Changing World

Growth Series Live: UK Economy - Changing World

Added 22/05/25 - 1 min read

Types of customer survey (and the benefits of each)

Types of customer survey (and the benefits of each)

Added 12/05/25 - 3 min read

Your step-by-step guide to hosting a mortgage workshop

Your step-by-step guide to hosting a mortgage workshop

Added 08/05/25 - 4 min read

Five things to communicate to clients in turbulent times

Five things to communicate to clients in turbulent times

Added 28/04/25 - 3 min read

9 ways to increase your local presence

9 ways to increase your local presence

Added 17/04/25 - 3 min read

How brokers can unlock AI’s full potential - even with messy data

How brokers can unlock AI’s full potential - even with messy data

Added 14/04/25 - 4 min read

Why you shouldn’t overlook traditional advertising options

Why you shouldn’t overlook traditional advertising options

Added 03/04/25 - 3 min read

Buy-to-let checklist (for landlords)

Buy-to-let checklist (for landlords)

Added 24/03/25 - 1 min read

An Introduction to Local SEO

An Introduction to Local SEO

Added 13/03/25 - 4 min read

The Broker's Handbook

The Broker's Handbook

Added 03/03/25 - 1 min read

Supporting future clients on their first mortgage application

Supporting future clients on their first mortgage application

Added 17/02/25 - 4 min read

AI & The Future of Customer Service

AI & The Future of Customer Service

Added 13/02/25 - 6 min read

What we expect to see from AI this year

What we expect to see from AI this year

Added 06/02/25 - 5 min read

Attracting emerging talent as a brokerage

Attracting emerging talent as a brokerage

Added 30/01/25 - 3 min read

The complete broker's planning kit 2026

The complete broker's planning kit 2026

Added 16/01/25 - 4 min read

How small business owners can manage their time effectively

How small business owners can manage their time effectively

Added 08/01/25 - 3 min read

How to create a culture of compliance within your firm

How to create a culture of compliance within your firm

Added 06/01/25 - 3 min read

Marketing messages for brokers in 2025

Marketing messages for brokers in 2025

Added 13/12/24 - 4 min read

How blended working boosts collaboration and mentorship

How blended working boosts collaboration and mentorship

Added 09/12/24 - 4 min read

A broker's guide to financial crime

A broker's guide to financial crime

Added 29/11/24 - 1 min read

Growth Series Live: How the budget impacts the UK economy

Growth Series Live: How the budget impacts the UK economy

Added 28/11/24 - 1 min read

Glossary of Economics Terms

Glossary of Economics Terms

Added 25/11/24 - 3 min read

Economics 101: Labour budget - a new dawn

Economics 101: Labour budget - a new dawn

Added 21/11/24 - 4 min read

Why brokers shouldn't neglect their mental health

Why brokers shouldn't neglect their mental health

Added 18/11/24 - 2 min read

The value of face-to-face working in a remote world

The value of face-to-face working in a remote world

Added 31/10/24 - 4 min read

Why emotional intelligence is fundamental to your business

Why emotional intelligence is fundamental to your business

Added 24/10/24 - 2 min read

Cyber security guidance to protect your business

Cyber security guidance to protect your business

Added 17/10/24 - 3 min read

How employee wellbeing programmes can strengthen your business

How employee wellbeing programmes can strengthen your business

Added 07/10/24 - 3 min read

How to promote your ESG Credentials

How to promote your ESG Credentials

Added 03/10/24 - 3 min read

Glossary Of Legal Terms

Glossary Of Legal Terms

Added 26/09/24 - 1 min read

Buying The Best Home For You

Buying The Best Home For You

Added 26/09/24 - 1 min read

Importance of data analytics in improving sales performance

Importance of data analytics in improving sales performance

Added 19/09/24 - 2 min read

How to Integrate AI as a Broker

How to Integrate AI as a Broker

Added 12/09/24 - 1 min read

Glossary of AI Terminology

Glossary of AI Terminology

Added 09/09/24 - 2 min read

Building financial security: tips for mortgage brokers

Building financial security: tips for mortgage brokers

Added 29/08/24 - 1 min read

Why mortgage brokers should never stop learning

Why mortgage brokers should never stop learning

Added 27/08/24 - 2 min read

Artificial Intelligence (AI) - Threat or Opportunity?

Artificial Intelligence (AI) - Threat or Opportunity?

Added 22/08/24 - 1 min read

Social Media - How to create a month’s content in 60 minutes

Social Media - How to create a month’s content in 60 minutes

Added 08/08/24 - 1 min read

The hidden value of a broker's advice

The hidden value of a broker's advice

Added 29/07/24 - 2 min read

5 key steps to a robust client retention strategy

5 key steps to a robust client retention strategy

Added 29/07/24 - 2 min read

How brokers can support the self-employed in getting a mortgage

How brokers can support the self-employed in getting a mortgage

Added 29/07/24 - 3 min read

Advising through uncertainty

Advising through uncertainty

Added 29/07/24 - 2 min read

The Brokers Guide To A Clients Financial Well-Being

The Brokers Guide To A Clients Financial Well-Being

Added 29/07/24 - 1 min read

Economics 101: UK General Election – Much Ado About Nothing?

Economics 101: UK General Election – Much Ado About Nothing?

Added 24/07/24 - 3 min read

The UK economy and the impact of the general election

The UK economy and the impact of the general election

Added 22/07/24 - 1 min read

WhatsApp for Business: A Powerful Tool for Mortgage Brokers

WhatsApp for Business: A Powerful Tool for Mortgage Brokers

Added 08/07/24 - 2 min read

Content that converts: top tips for busy brokers

Content that converts: top tips for busy brokers

Added 04/07/24 - 2 min read

Navigating AI: A broker’s guide to understanding the FCA’s view

Navigating AI: A broker’s guide to understanding the FCA’s view

Added 27/06/24 - 4 min read

Helping new mortgage brokers get started

Helping new mortgage brokers get started

Added 13/06/24 - 4 min read

How to support vulnerable clients

How to support vulnerable clients

Added 30/05/24 - 3 min read

What do your brand colours say about you?

What do your brand colours say about you?

Added 23/05/24 - 2 min read

Why email subject lines matter

Why email subject lines matter

Added 16/05/24 - 2 min read

Choosing the right AI tools for you

Choosing the right AI tools for you

Added 09/05/24 - 2 min read

How chatbots can help you improve the client experience

How chatbots can help you improve the client experience

Added 29/04/24 - 2 min read

The importance of customer onboarding

The importance of customer onboarding

Added 25/04/24 - 3 min read

Attracting first-time buyers

Attracting first-time buyers

Added 25/04/24 - 2 min read

Moving House Checklist

Moving House Checklist

Added 25/04/24 - 1 min read

What is Influencer Marketing?

What is Influencer Marketing?

Added 15/04/24 - 2 min read

10 ways to get the most out of a landing page

10 ways to get the most out of a landing page

Added 04/04/24 - 2 min read

How to identify a person's training needs

How to identify a person's training needs

Added 02/04/24 - 2 min read

The Ultimate Guide to Broker PR

The Ultimate Guide to Broker PR

Added 25/03/24 - 1 min read

How to use the PESO Model

How to use the PESO Model

Added 25/03/24 - 3 min read

How social media can help scale up your business

How social media can help scale up your business

Added 25/03/24 - 3 min read

A guide to social media platforms for brokers

A guide to social media platforms for brokers

Added 25/03/24 - 4 min read

How to build relationships as a broker

How to build relationships as a broker

Added 25/03/24 - 3 min read

Top tips for increasing enquiries for brokers

Top tips for increasing enquiries for brokers

Added 25/03/24 - 3 min read

Economics 101: Spring Budget – No rabbit in the hat

Economics 101: Spring Budget – No rabbit in the hat

Added 14/03/24 - 3 min read

Inspiring Inclusion Through Flexible Working

Inspiring Inclusion Through Flexible Working

Added 08/03/24 - 3 min read

Why your website is always a work in progress

Why your website is always a work in progress

Added 26/02/24 - 2 min read

How can businesses manage remote working?

How can businesses manage remote working?

Added 22/02/24 - 4 min read

Growth Series Live On-Demand: The Economy and Mortgage Market

Growth Series Live On-Demand: The Economy and Mortgage Market

Added 13/02/24 - 1 min read

The Changing Motivations of Clients

The Changing Motivations of Clients

Added 08/02/24 - 3 min read

Attracting and training new or young advisors

Attracting and training new or young advisors

Added 01/02/24 - 3 min read

Marketing messages for 2024

Marketing messages for 2024

Added 29/01/24 - 3 min read

A Broker's Guide to AI

A Broker's Guide to AI

Added 25/01/24 - 1 min read

How mortgage brokers can use AI with social media

How mortgage brokers can use AI with social media

Added 15/01/24 - 2 min read

What content should I publish on my website?

What content should I publish on my website?

Added 04/01/24 - 3 min read

What will 2024 bring for the mortgage market?

What will 2024 bring for the mortgage market?

Added 14/12/23 - 14 min read

Economics 101: Autumn Statement – The Fiscal High Wire

Economics 101: Autumn Statement – The Fiscal High Wire

Added 30/11/23 - 4 min read

Valuable marketing metrics for brokers

Valuable marketing metrics for brokers

Added 16/11/23 - 3 min read

Why brokers should be hosting webinars

Why brokers should be hosting webinars

Added 16/11/23 - 3 min read

How to encourage happy clients to leave positive feedback

How to encourage happy clients to leave positive feedback

Added 09/11/23 - 3 min read

How to get employees to buy into your business plan

How to get employees to buy into your business plan

Added 06/11/23 - 3 min read

How audiograms can help you attract clients

How audiograms can help you attract clients

Added 26/10/23 - 3 min read

How to safeguard your brand

How to safeguard your brand

Added 23/10/23 - 2 min read

Growth Series Live On-Demand: How Mortgage Products are Funded

Growth Series Live On-Demand: How Mortgage Products are Funded

Added 19/10/23 - 1 min read

The best AI tools for mortgage brokers

The best AI tools for mortgage brokers

Added 28/09/23 - 3 min read

Why you need a business plan

Why you need a business plan

Added 18/09/23 - 1 min read

Unconscious Bias - Why it Matters

Unconscious Bias - Why it Matters

Added 14/09/23 - 9 min read

The Value of Knowledge and Advice

The Value of Knowledge and Advice

Added 04/09/23 - 1 min read

Changing times - How brokers can engage with clients and create opportunities

Changing times - How brokers can engage with clients and create opportunities

Added 24/08/23 - 2 min read

Brokers Resisting Tech Investment, Despite Recognising Benefits

Brokers Resisting Tech Investment, Despite Recognising Benefits

Added 24/08/23 - 2 min read

Free Customer Experience tools you should be using

Free Customer Experience tools you should be using

Added 24/08/23 - 3 min read

How To Design A Customer Satisfaction Survey

How To Design A Customer Satisfaction Survey

Added 24/08/23 - 2 min read

How to target people who've not used a broker before

How to target people who've not used a broker before

Added 10/08/23 - 4 min read

Six traits of successful mortgage brokers

Six traits of successful mortgage brokers

Added 07/08/23 - 4 min read

What is a customer persona?

What is a customer persona?

Added 27/07/23 - 2 min read

How to build the company culture you want

How to build the company culture you want

Added 20/07/23 - 3 min read

Attract BTL clients by answering their questions

Attract BTL clients by answering their questions

Added 17/07/23 - 3 min read

Glossary of Marketing Terms

Glossary of Marketing Terms

Added 17/07/23 - 5 min read

Economic volatility - crisis or opportunity?

Economic volatility - crisis or opportunity?

Added 05/07/23 - 8 min read

Using ChatGPT - Hints and Prompts For Mortgage Brokers

Using ChatGPT - Hints and Prompts For Mortgage Brokers

Added 29/06/23 - 4 min read

The State Of Play In The Mortgage Market Pt2

The State Of Play In The Mortgage Market Pt2

Added 22/06/23 - 1 min read

How Brokers Can Increase Customer Retention

How Brokers Can Increase Customer Retention

Added 18/06/23 - 1 min read

Growth Series Live: Making The Customer Experience Frictionless

Growth Series Live: Making The Customer Experience Frictionless

Added 15/06/23 - 1 min read

Sense Check your business To Drive Success

Sense Check your business To Drive Success

Added 08/06/23 - 1 min read

Why you should encourage clients to be open about their finances

Why you should encourage clients to be open about their finances

Added 05/06/23 - 3 min read

Why it’s important to review your business continuity plan

Why it’s important to review your business continuity plan

Added 25/05/23 - 2 min read

How do you carry out competitor research?

How do you carry out competitor research?

Added 18/05/23 - 3 min read

7 ways brokers can generate more leads

7 ways brokers can generate more leads

Added 16/05/23 - 1 min read

How To Make The Most Of LinkedIn - A Guide For Mortgage Brokers

How To Make The Most Of LinkedIn - A Guide For Mortgage Brokers

Added 15/05/23 - 1 min read

Hiring an Administrator: Key skills checklist

Hiring an Administrator: Key skills checklist

Added 04/05/23 - 1 min read

Key Performance metrics to measure for success

Key Performance metrics to measure for success

Added 20/04/23 - 3 min read