The Growth Series

Over recent years, consumers have been leaning green and now the new generation of buyers are taking green thinking into every purchase they make, including who they want to buy a property from. Although your first thought may be green mortgages, there are a lot of other ways to prove you have a green business to help secure environmentally conscious buyers.
Learn more: Podcast #9 - The changing new build market
In short, a green business is one that thoughtfully and actively holds itself accountable for its impact on the environment. Being green requires the company to review its processes, purchases and outputs through a lens of sustainability and overall environmental impact.
Many new buyers want to see how businesses conduct themselves and the effort that goes into reducing their footprint. You can showcase this in an environmental impact statement and back up your claims by undertaking some of the initiatives mentioned below.
Already feeling green and want to show off your eco-conscious credentials? You can apply for B-corporation certification.
B-corporations are companies that have proven themselves to have a clear positive impact on environmental, social or governance (ESG) issues. It’s a well respected certification that can immediately act as an identifier and proof point for ESG-conscious buyers. There is no minimum or maximum size of business that can apply and performing the impact assessment alone is free.
Going green doesn’t have to happen all at once and it doesn’t mean revolutionising the way you do business. Even some of the smallest differences can have a big impact. To make your business more green, consider some of the following actions for your office:
Learn more: Podcast #49 - Creating a healthy workplace culture
Since many of us are not back in the office full-time, there are activities that you can incorporate into home life as well. You can even encourage employee participation by creating challenges with prizes. In addition to tackling similar actions as you might at the office, here are some easy green wins for working from home:
Don’t forget, Earth Day is coming up on the 22nd of April! This is a great opportunity to kick off some of your green activities and share them with your audience. You can appeal to the generation of green-conscious buyers by creating a greener culture within your business, sharing your efforts or results and making a deliberate effort to be more sustainable.
by Jeremy Duncombe
Added 16/06/22 - min read
by Jeremy Duncombe
Added 09/06/22 - min read
by Jeremy Duncombe
Added 06/06/22 - min read
Added 20/06/22 - 2 min read
Added 16/06/22 - 4 min read
Added 06/06/22 - 1 min read
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Accord Mortgages Limited is authorised and regulated by the Financial Conduct Authority. Accord Mortgages Limited is entered in the Financial Services Register under registration number 305936. Buy to Let mortgages for business purposes are not regulated by the Financial Conduct Authority. Accord Mortgages Limited is registered in England No: 2139881. Registered Office: Yorkshire House, Yorkshire Drive, Bradford BD5 8LJ. Accord Mortgages is a registered Trade Mark of Accord Mortgages Limited.
References to 'YBS Group' or 'Yorkshire Group' refer to Yorkshire Building Society, the trading names under which it operates (Chelsea Building Society, the Chelsea, Norwich & Peterborough Building Society, N&P and Egg) and its subsidiary companies.
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