In episode 62 of the Growth Series podcast, Chris Hill, Senior Manager of Intermediary Distribution at Accord speaks to Liz Syms, CEO and Founder of Connect Mortgages and Connect for Intermediaries.
The conversation begins with an introduction to Liz, her experience and background, her current role and her position within the industry.
They then move on to discuss the key requirements for Buy to Let (BTL) investors, and Liz explains why it’s important for a broker to understand the strategy of individual investors.
This then opens up a wider conversation about what brokers can do if they want to grow their BTL businesses, and how it’s important for them to have an understanding of investors’ needs and requirements.
Chris and Liz point out that some people may believe that BTL mortgages are only for experienced landlords and talk through whether or not that’s a misconception. Chris questions whether there is an opportunity for brokers to focus on traditional homeowners, perhaps those who are considering remortgaging for equity.
Liz explains how the average landlord sits below the criteria for a portfolio landlord, with only 3 properties and that there are certainly opportunities for people looking for supplementary income.
They round off the conversation by sharing top tips for brokers who are looking to learn more about the opportunities that BTL can offer.
The Growth Series is a dedicated resource that aims to help mortgage brokers grow their business using digital and communications marketing techniques. For more hints and tips on how to grow your business,you can sign up to the Growth Series for free, here.
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Accord Mortgages Limited is authorised and regulated by the Financial Conduct Authority. Accord Mortgages Limited is entered in the Financial Services Register under registration number 305936. Buy to Let mortgages for business purposes are not regulated by the Financial Conduct Authority. Accord Mortgages Limited is registered in England No: 2139881. Registered Office: Yorkshire House, Yorkshire Drive, Bradford BD5 8LJ. Accord Mortgages is a registered Trade Mark of Accord Mortgages Limited.
References to 'YBS Group' or 'Yorkshire Group' refer to Yorkshire Building Society, the trading names under which it operates (Chelsea Building Society, the Chelsea, Norwich & Peterborough Building Society, N&P and Egg) and its subsidiary companies.
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